The Eyelash Boutique of Palm Beach

Palm Beach Daily News

Lifestyle

Eyelash Boutique of Palm Beach offers lash lengthening

By Robert Janjigian

The Eyelash Boutique of Palm Beach offers what owner Bonnie Mitchum calls a “surprisingly” hard to find service in the immediate area.

Mitchum would have expected the treatment — eyelash extension application — that she’s been doing for the past several years at her popular Charleston, S.C., salon to have caught on quickly in a town she describes as being on the forefront of luxury beauty strategies.

So, the former model and trained aesthetician is especially pleased to debut the first eyelash-specialized salon in town at 233 Peruvian Ave. in the Via House of Kahn.

Mitchum said she believes island clients will want to try out the individually applied synthetic lash extensions.

“They are more natural looking and don’t have to be removed like false eyelashes,” Mitchum said.

In her experience, women are especially happy never to have to put on mascara on their upper lashes again and are very pleased with the results after an application of the extensions.

“You just look more youthful with the extended lashes,” she said. “And who can argue with that?”

Mitchum has set up a soothing and intimate environment for the individual sessions, which last from 45 to 90 minutes. She applies each lash extension individually.